![our-services-hero-image.jpg](https://from6.com/wp-content/uploads/2023/08/bisb_e_banking_hero_ee89339fb9.avif)
Client: BisB Digital
Elements:
Digital & Social Media
When it came time to launch, the market was saturated with various banks mobile and online apps. To help BisB differentiate their Digital Services we created a series of humorous social media videos to promote the Digital offering as well as a set of How To videos to educate people on their usage.
The challenge was to get older and less tech-savvy customers to migrate to Digital Services and cut through the clutter.
![bisb_e_banking_1_bc0a58fe30 bisb atm machine](https://www.from6.com/wp-content/uploads/2023/11/bisb_e_banking_1_bc0a58fe30.avif)
We launched our campaign through social media, digital, cinema and in branch. The videos received a great response online giving BisB a huge increase in website traffic. The brand achieved a significant number of its client base sign up for online and mobile banking.
![bisb_e_banking_2_10cd0317f6 bisb save the date](https://www.from6.com/wp-content/uploads/2023/11/bisb_e_banking_2_10cd0317f6.avif)
![bisb_e_banking_3_4a070720d0 bisb digital screen](https://www.from6.com/wp-content/uploads/2023/11/bisb_e_banking_3_4a070720d0.avif)
![bisb_e_banking_4_bad408670c bisb digital screen](https://www.from6.com/wp-content/uploads/2023/11/bisb_e_banking_4_bad408670c.avif)
![bisb_e_banking_5_7a517b9e63 bisb email newsletter](https://www.from6.com/wp-content/uploads/2023/11/bisb_e_banking_5_7a517b9e63.avif)
![bisb_e_banking_6_4fd6221f64 bisb e-banking digital screens](https://www.from6.com/wp-content/uploads/2023/11/bisb_e_banking_6_4fd6221f64.avif)