Client: Horizon Fitness
Elements:
Digital & Social Media
We wanted to be part of that change, and help them develop and implement a social media strategy that would not only create membership and engagement, but ensure that Horizon is the first place you think of when choosing a gym.
The social media strategy showcased Horizon as pioneers in the health and fitness industry and added value to the lives of existing members. We told the brand’s story, highlighted Horizon’s offering, inspired audiences to push themselves to achieve their goals, and empowered followers through the sharing of information and education on how to live a healthier life.
Within 2 months, our reach exceeded 1 million, and saw an average engagement rate of 12%.